Modern Rhetoric in Culture, Arts, and Media
Joachim Knape, Alan L. Fortuna
In the 13 essays of this volume, Tubingen professor of Rhetoric Joachim Knape develops a series of approaches to a modern theory of rhetoric. In doing so, rhetoric is considered both a cultural and a communicative phenomenon. While classical rhetoric concentrated on the communicative fields of politics and law, modern research in rhetoric has expanded its perspective, and has turned towards the areas of cultural life, media, and the arts. This volume sheds light on the theoretical and methodological aspects of a new rhetoric designed to incorporate these fields of interest.
Catégories:
Année:
2012
Editeur::
de Gruyter
Langue:
english
Pages:
310
ISBN 10:
3110292459
ISBN 13:
9783110292459
Fichier:
PDF, 5.94 MB
IPFS:
,
english, 2012